Advanced Video Storytelling: Driving Sales and Creative Insights through Personalized Video on Facebook

To communicate their market leading value, Hyundai, with the Sonata, have extended a personalized, 1-to-1 approach into their media initiatives. With Eyeview and Facebook, they are rolling out an advanced video storytelling strategy aimed at in-market consumers that delivers 1-to-1 video advertising at scale. This approach is driving a 2X increase in sales and providing unique consumer-level actionable insights.