Location, Location, Location: The Next Big Thing in Social Media Marketing
The use of location-based social networking services—including Facebook Places, the Check-Ins feature on Yelp, and the major check-in services—to attract consumer interest is the next big thing in online technology. How can you turn “check-ins” into opportunities to grow your business and increase customer loyalty?
- Moderator: Mary S. Butler, Sr. Content Strategist, Razorfish
- Doug Frisbie, Automotive Category Specialist, Facebook
- Luther Lowe, Manager of Business Outreach, Yelp
- Eric Miltsch, Internet Director, Auction Direct USA
- Bill Pearson, Co-owner/General Manager, Finish Line Ford