Top Marketers' Insights on Winning with Hispanics

Update your knowledge about the US Hispanic market and the opportunities that currently exist for automotive. Learn how chief marketers have effectively connected with Hispanics through advertising. A better understanding of Hispanic marketing will help you grow and strengthen your customer base.

• Moderator: Paul Sellers, Vice President of Automotive, Univision Communications, Inc.
• Trina Barta, Director Media Operations, General Motors
• Brian Benstock, Vice President and General Manager, Paragon Auto Group
• Tom Peyton, AVP, Advertising and Marketing, American Honda Motor Co.
• Sean Wolfington, Chairman and Chief Executive Officer, The Wolfington Companies

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